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	<title>Daisymupp &#187; Slowfood</title>
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	<description>In all affairs it’s a healthy thing now and then to hang a question mark on the things you have long taken for granted. -- Bertrand Russell</description>
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		<title>Swedish dairy uses tracking numbers as a marketing tool</title>
		<link>http://www.daisymupp.net/2010/11/swedish-dairy-uses-tracking-numbers-as-a-marketing-tool/</link>
		<comments>http://www.daisymupp.net/2010/11/swedish-dairy-uses-tracking-numbers-as-a-marketing-tool/#comments</comments>
		<pubDate>Mon, 08 Nov 2010 15:02:40 +0000</pubDate>
		<dc:creator>Daisymupp</dc:creator>
				<category><![CDATA[Springwise]]></category>
		<category><![CDATA[Ecologie]]></category>
		<category><![CDATA[Slowfood]]></category>

		<guid isPermaLink="false">http://www.daisymupp.net/?p=383</guid>
		<description><![CDATA[<p>This is the third in a series of posts on traceability. Written by  Springwise, and supported by IBM. Check out our previous posts on a registration service for product recalls and on supermarkets offering increased food traceability, or read more about building a smarter planet.</p>
<p>_________</p>
<p>Skånemejerier is a relatively small diary producer based in southern Sweden. <p><a href="http://www.daisymupp.net/2010/11/swedish-dairy-uses-tracking-numbers-as-a-marketing-tool/">Weiderliesen: Swedish dairy uses tracking numbers as a marketing tool</a></p>]]></description>
			<content:encoded><![CDATA[<p><em>This is the third in a series of posts on traceability. Written by  Springwise, and supported by IBM. Check out our previous posts on <a href="http://springwise.com/life_hacks/safetybook/">a registration service for product recalls</a> and on <a href="http://www.springwise.com/food_beverage/harvestmark/">supermarkets offering increased food traceability</a>, or <a href="http://r1.fmpub.net/?r=http%3A%2F%2Fwww.ibm.com%2Fsmarterplanet%2Fus%2Fen%2F&amp;k4=792&amp;k5=%7Bbanner_id%7D">read more about building a smarter planet</a>.</em></p>
<p><span id="more-383"></span>_________</p>
<p><a href="http://www.skanemejerier.se/sv/Mjolkgardar/Bonden-bakom-mjolken-i-mobilen/">Skånemejerier</a> is a relatively small diary producer based in southern Sweden. It has a  long local history and was always able to operate without much  competition. That changed a few years ago, when a larger, national diary  producer set its eye on southern Sweden, pricing its products  aggressively to capture market share. In response, Skånemejeriet is  trying to revive its relationship with its customers by stressing its  local roots and connections to the community. To that end, it created a <a href="http://www.skanemejerier.se/sv/Mjolkgardar/Mjolkens-ursprung/">web page</a> and an <a href="http://itunes.apple.com/se/app/id369944284?mt=8">iPhone app</a>; both allow customers to enter numbers from a milk carton&#8217;s date stamp to learn about the local farmer who produced the milk.</p>
<p>The numerical code used to relay information to consumers is the  standard tracking stamp that the company already used. So for the cost  of building an iPhone app and a online application, the company is able  to give customers that <a href="http://trendwatching.com/trends/stillmadehere.htm">still-made-here</a> feeling, helping it compete with larger national brands. One to apply to your own (local) food or beverage business?</p>
<p>Website: <a href="http://www.skanemejerier.se/sv/Mjolkgardar/Bonden-bakom-mjolken-i-mobilen/">www.skanemejerier.se/sv/Mjolkgardar/Bonden-bakom-mjolken-i-mobilen/</a><br />
Contact: <a href="http://www.skanemejerier.se/sv/Kontakta-oss/">www.skanemejerier.se/sv/Kontakta-oss/</a></p>
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		<title>Farmers use vending machines to sell produce</title>
		<link>http://www.daisymupp.net/2009/10/farmers-use-vending-machines-to-sell-produce/</link>
		<comments>http://www.daisymupp.net/2009/10/farmers-use-vending-machines-to-sell-produce/#comments</comments>
		<pubDate>Wed, 07 Oct 2009 14:21:50 +0000</pubDate>
		<dc:creator>daisymupp</dc:creator>
				<category><![CDATA[Springwise]]></category>
		<category><![CDATA[Ecologie]]></category>
		<category><![CDATA[Self-service]]></category>
		<category><![CDATA[Slowfood]]></category>

		<guid isPermaLink="false">http://www.daisymupp.net/?p=133</guid>
		<description><![CDATA[<p>Source : http://www.springwise.com/food_beverage/regiomat/</p>
<p>In a world wrapped up in complex supply chains, small farmers are in a catch-22: sell to the supermarkets and get less cash for your carrots, or spend a lot more time and effort trying to sell directly to customers. Consumers, meanwhile, are torn between loyalty to local businesses and the convenience of those <p><a href="http://www.daisymupp.net/2009/10/farmers-use-vending-machines-to-sell-produce/">Weiderliesen: Farmers use vending machines to sell produce</a></p>]]></description>
			<content:encoded><![CDATA[<p>Source : <a title="http://www.springwise.com/food_beverage/regiomat/" href="http://www.springwise.com/food_beverage/regiomat/" target="_blank">http://www.springwise.com/food_beverage/regiomat/</a></p>
<p>In a world wrapped up in complex supply chains, small farmers are in a catch-22: sell to the supermarkets and get less cash for your carrots, or spend a lot more time and effort trying to sell directly to customers. Consumers, meanwhile, are torn between loyalty to local businesses and the convenience of those established supply chains. Now a German farm, <a href="http://www.peter-paul-hof.de/" target="_blank">Peter-und-Paul-Hof</a>, has found a solution in the form of&#8230; vending machines. The result of a collaboration between the farm and vending manufacturer Stuewer, the specially designed <a href="http://www.stuewer.de/automaten/regiomat/index.html" target="_blank">Regiomat</a> machines currently sell fresh milk, eggs, butter, cheese, potatoes and sausage in thirteen German towns and communities.</p>
<p>It&#8217;s not a solution that sprung up overnight. Initially, Peter-und-Paul-Hof were operating a service delivering milk to their customers. Finding this too time-consuming, they began encouraging customers to collect the milk from fridges on their farm, which proved successful and inspired them to use vending machines as a more versatile solution. The Regiomat machines can be placed outdoors 365 days a year as long as they&#8217;re under a roof (some have even been placed alongside hiking trails in Switzerland), effectively giving locals a 24-hour farmers&#8217; market and farmers a lot more free time. By cutting out the middleman, this system also offers potential savings over retail stores. An update to the traditional farm stand that is beneficial to both farmers and local-loving consumers, this is definitely a concept we can see spreading to other parts of the world. (Related: <a href="http://springwise.com/food_beverage/lofresco/" target="_blank">Vending machines for healthy food</a>.)</p>
<p>Website: <a href="http://www.stuewer.de/automaten/regiomat/index.html" target="_blank">www.stuewer.de/automaten/regiomat/index.html</a> — <a href="http://www.peter-paul-hof.de/" target="_blank">www.peter-paul-hof.de</a><br />
Contact: <a href="mailto:automaten@stuewer.de">automaten@stuewer.de</a></p>
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		<title>Minibars at Ace Hotel stocked with local liquor</title>
		<link>http://www.daisymupp.net/2009/09/minibars-at-ace-hotel-stocked-with-local-liquor/</link>
		<comments>http://www.daisymupp.net/2009/09/minibars-at-ace-hotel-stocked-with-local-liquor/#comments</comments>
		<pubDate>Tue, 29 Sep 2009 15:55:05 +0000</pubDate>
		<dc:creator>daisymupp</dc:creator>
				<category><![CDATA[Springwise]]></category>
		<category><![CDATA[Slowfood]]></category>

		<guid isPermaLink="false">http://www.daisymupp.net/?p=119</guid>
		<description><![CDATA[<p>Source : http://www.springwise.com/food_beverage/acehotel/</p>
<p>Ace Hotel in Portland has partnered with local distillers House Spirits to stock their minibars with limited-edition artisan spirits. In addition to gin, vodka, rum and blended whiskey, guests can also get a cocktail kit including fresh citrus, bucket of ice, cocktail shaker, jigger and martini glasses. Plus cocktail recipe cards for amateur mixologists <p><a href="http://www.daisymupp.net/2009/09/minibars-at-ace-hotel-stocked-with-local-liquor/">Weiderliesen: Minibars at Ace Hotel stocked with local liquor</a></p>]]></description>
			<content:encoded><![CDATA[<p>Source : <a title="http://www.springwise.com/food_beverage/acehotel/" href="http://www.springwise.com/food_beverage/acehotel/" target="_blank">http://www.springwise.com/food_beverage/acehotel/</a></p>
<p><a href="http://www.acehotel.com/portland">Ace Hotel</a> in Portland has partnered with local distillers <a href="http://www.housespirits.com/">House Spirits</a> to stock their minibars with limited-edition artisan spirits. In addition to gin, vodka, rum and blended whiskey, guests can also get a cocktail kit including fresh citrus, bucket of ice, cocktail shaker, jigger and martini glasses. Plus cocktail recipe cards for amateur mixologists in need of inspiration.</p>
<p>Launched by native Northwesterners in 2004, House Spirits Distillery makes its spirits on SE 7th Avenue, less than two miles from Ace Hotel&#8217;s lobby. Its Apothecary Line—a collection of small-batch, limited edition spirits packaged in individually numbered 375 ml bottles—is currently only available at its own Apothecary Tasting Room, and in the Portland Ace Hotel. By offering guests an exclusive homegrown product, the hotel adds a unique element to their experience while supporting the local economy. Move over, Absolut and Toblerone <img src='http://www.daisymupp.net/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  (<a href="http://springwise.com/food_beverage/royalyorkbees/">More urban beekeeping, this time atop a Toronto hotel</a> — <a href="http://springwise.com/tourism_travel/adoptafarmer/">Loews Hotels adopt local farmers</a>.)</p>
<p>Website: <a href="http://www.acehotel.com/portland">www.acehotel.com/portland</a></p>
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